We’re going to leave it up to you this time. You be the judge. To put the watch year 2023 to bed, we’re going to present you with a selection of watches that caught our attention last year. Some are surprising, some are baffling, and others are both. In any case, these are watches that […]

Visit The Most Surprising And/Or Baffling Watches Of 2023 — Flukes Or Flops? You Decide to read the full article.

Let’s start with a bit of mindfulness before we answer the question of whether conglomerates are eroding the origins of luxury watchmaking. The ultimate luxuries in life are gratefulness and contentment. You can’t buy them, yet their availability is unlimited for those who are open to them. Material luxury, on the other hand, is the […]

Visit Are Conglomerates Eroding The Origins Of Luxury Watchmaking? to read the full article.

Two years ago, Baume & Mercier reintroduced its Riviera collection. Since then, a few complications have been added, including a chronograph, a moonphase, and a GMT. But a dedicated dive watch was not part of the modern collection yet, despite its presence in the Riviera lineup in the ’80s. So now, 50 years after the […]

Visit Baume & Mercier Celebrates The Riviera’s 50th Anniversary With The All-New Azur 300m And A New 39mm Size to read the full article.

In the wake of increasing income inequality in many countries, the sub-€4K Swiss-made watch is under threat. The middle class is not what it used to be, and some households have fallen into poverty while others have moved up on the income ladder. And that affects the middle-class watch. The richest 10% of the world’s […]

Visit The Affordable Luxury Watch Is Dying — But The Sub-€4K Swiss Watch Can Still Be Saved to read the full article.

The watch everyone came to admire at their booth this year was the Baume & Mercier Clifton Baumatic Perpetual Calendar. It is a beautiful watch, easily the most photographed one in their booth at SIHH 2019. However, let’s not forget the fact that their Clifton Baumatic collection received an extension with 5 new other models […]

Visit A Closer Look At The New Baume & Mercier Clifton Baumatic Watches to read the full article.

Baume & Mercier is adding some new interesting Baumatic powered watches to their Clifton collection, and we will cover them all. However, we’d like to start with the boldest of them first (although there’s also a red gold three-hander): the red gold Baume & Mercier Clifton Baumatic Perpetual Calendar. It is one of the most interesting […]

Visit Introducing – The Baume & Mercier Clifton Baumatic Perpetual Calendar to read the full article.

True Story. On an evening at the beginning of 2018, I was sitting on the couch at home after a full day of being a watch journalist. The doorbell rang and my wife opened the door for one of my best friends. He entered our living room and the first thing he noticed was the […]

Visit 10 Watches That Look Good in Bi-Color to read the full article.

Baume & Mercier excited us recently with an invitation to Geneva, where we got to see their novelty for the SIHH. Not exactly a new watch, but a new movement. Meet the Baume & Mercier caliber Baumatic BM12-1975A. An in-house movement, developed with the help of ValFleurier and the Richemont Group’s innovation hub. A certified […]

Visit Baume & Mercier Goes In-House With Their Clifton Baumatic! to read the full article.

I have always been drawn to double brand names on a dial. Baume & Mercier, Jaeger-LeCoultre, Patek Philippe and so on. Not because of the importance of a brand or about recognition, but I just like a long written double name. The typography is of importance here of course, as well is the positioning of […]

Visit In Detail – Baume & Mercier Clifton Club to read the full article.

When the Clifton was introduced by Baume & Mercier’s CEO Alain Zimmermann in Geneva, he introduced it as a watch in the category of affordable luxury. Back then, the Clifton series started below 3000 Euro for the most basic version. Later on, complications (including a tourbillon) were added. Today, we take a look at the […]

Visit Hands-On With The Baume & Mercier Clifton Chronograph Complete Calendar (10280) to read the full article.