Starting your own watch brand or reviving a gone-but-not-forgotten one has never been easier. Both the hardware and the software side of all things watches are in favor of the bold entrepreneur. Materializing your passion for watches is now possible thanks to like-minded people and with a little help from Kickstarter. It’s the microbrand way. […]

Visit Watch Microbrands 20 Years From Now ­— A Look Into A Plausible Future to read the full article.

There is a special niche in the watch universe for watches with TV dials. Throughout history, we have seen quite a few iconic watches that featured them. I have covered quite a few in the Buying Guide series of articles and found that I have a massive soft spot for a well-executed TV dial. That’s […]

Visit Hands-On With The Titanium Aevig Thule Watches — Bringing Back The Spirit Of The ’70s With A Modern Twist to read the full article.

Aevig is not a brand located inside the Arctic Circle or in Valhalla itself. Nope, Aevig is the brand of Chip Yuen, and he’s based in the Netherlands. Chip, with a background in arts, design, filmmaking, and Chinese food — that’s the family business — founded Aevig in 2013. His love for watches from the […]

Visit Hands-On With The Aevig Thor — A Linen-Dialed Dress Watch Of Modern Proportions to read the full article.